Meadow wins Innovation Gallery at London Packaging Week 2024

Meadow, a Swedish technology start-up, has been awarded the Innovation Gallery prize at London Packaging Week for its groundbreaking Daisy Top™ Refill System. Selected from over 190 exhibitors, the Daisy Top™ Refill System was voted « Best Product » for its approach to more sustainable packaging in the beauty and personal care market by a record-breaking number of visitors.

The Daisy Top™ Refill System represents a new era in packaging by repurposing the world’s most optimised circular packaging—the aluminium beverage can—into an intuitive, scalable, and infinitely recyclable refill solution. This innovation enables brands to transition from single-use packaging to an alternative designed with sustainability in mind, leveraging established recycling infrastructures to drive packaging circularity on a global scale. 

Meadow’s user-centred innovation is designed to seamlessly integrate into consumers’ daily routines, ensuring convenience and a premium experience. By combining this refill technology with branded, reusable dispensers, companies can offer consumers a highly engaging product that minimises environmental impact. 

With its focus on minimal material usage, the Daisy Top™ Refill System eliminates the need for traditional pull tabs, further reducing the can’s weight while maintaining the infinite recyclability of aluminium. As 75% of all aluminium ever produced is still in use today, the solution underscores Meadow’s commitment to sustainability and innovation. 

The Daisy Top™ Refill System is readily available at scale for brands, with the flexibility for companies to use it within their existing supply chains. It was chosen as the winner from this carefully curated selection, which included solutions like RE-ZIP Packaging’s reusable boxes, Fenner Paper Company’s PaperWise, Viscose Closures’ Plastic-Free Shrink Sleeves, and Ranpak’s RecyCold Climaliner. These innovations demonstrate the industry’s commitment to reducing environmental impact through creativity and technology.