{"id":10809,"date":"2022-09-30T16:32:00","date_gmt":"2022-09-30T14:32:00","guid":{"rendered":"https:\/\/www.emballagedigest.fr\/?p=10809"},"modified":"2022-10-17T16:35:57","modified_gmt":"2022-10-17T14:35:57","slug":"la-caisse-outre-ameliore-sa-recyclabilite","status":"publish","type":"post","link":"https:\/\/www.emballagedigest.fr\/en\/la-caisse-outre-ameliore-sa-recyclabilite\/","title":{"rendered":"La caisse-outre am\u00e9liore sa recyclabilit\u00e9"},"content":{"rendered":"

Compos\u00e9 de divers \u00e9l\u00e9ments en carton et plastique, la caisse-outre \u2013 commun\u00e9ment appel\u00e9 BIB (Bag-in-Box\u00ae) \u2013 est pass\u00e9e au crible par les professionnels de l\u2019emballage pour que chaque composant soit plus durable. Conception et fabrication de la caisse optimis\u00e9es, poche r\u00e9alis\u00e9e dans des mat\u00e9riaux recyclables, robinets sans noir de carbone\u2026 les pistes sont nombreuses.<\/strong><\/p>\n\n\n\n

Ses atouts rendent la caisse-outre d\u00e9sirable et le march\u00e9 actuel se porte bien. La crise sanitaire semble avoir mis en lumi\u00e8re cet emballage aupr\u00e8s des consommateurs. Les industriels appr\u00e9cient sa dimension \u00e9cologique, et privil\u00e9gient un approvisionnement aupr\u00e8s des fournisseurs fran\u00e7ais ou europ\u00e9ens. Cot\u00e9 tendances, le choix de petits volumes \u2013 3 litres, 2,25, mais aussi 2 et 1,5 litres \u2013 se confirme dans les rayons. \u00abLa forme de la caisse peut varier avec des formats cubiques ou des pans coup\u00e9s pour un aspect esth\u00e9tique. Le format slim est adapt\u00e9 pour un rangement dans la porte des r\u00e9frig\u00e9rateurs\u00bb, note Claudine Poncet, responsable marketing de LGR Packaging. Le groupe Smurfit Kappa a, par exemple, con\u00e7u un Octobib (en 2,5 l) \u00e0 huit pans r\u00e9guliers, se pr\u00e9sentant en lin\u00e9aire soit couch\u00e9, soit vertical. \u00abLa cr\u00e9ation de nouveaux designs est peu demand\u00e9e, mais aujourd\u2019hui nos nouvelles g\u00e9n\u00e9rations de machines \u00e0 mandrin, \u00e9quip\u00e9es de servo-moteurs, sont plus pr\u00e9cises et permettent de nouvelles formes\u00bb, pr\u00e9cise G\u00e9rard Mathieu, directeur marketing et innovation de Smurfit Kappa France.<\/p>\n\n\n\n

Le d\u00e9cor est aussi un \u00e9l\u00e9ment essentiel pour se diff\u00e9rencier. \u00abLes acteurs de la boisson optent pour diverses options : graphismes modernes, utilisation de papiers textur\u00e9s, choix de finitions qualitatives \u2013 effets de vernis, gaufrage, dorure…\u00a0Pour donner de la brillance et de l\u2019\u00e9clat, nous privil\u00e9gions le marquage \u00e0 froid afin d\u2019obtenir des emballages m\u00e9tallis\u00e9s sans film plastique. Le march\u00e9 export \u2013 notamment pour les pays d\u2019Europe du Nord \u2013 est particuli\u00e8rement demandeur de bag-in-box \u00ab\u00a0premium\u00a0\u00bb\u00bb, constate Claudine Poncet. \u00abQu\u2019il s\u2019agisse de petites ou grandes s\u00e9ries, on note une mont\u00e9e en premiumisation concernant la d\u00e9coration des BIB. Cela cohabite avec une tendance au naturel, surtout chez les petits faiseurs, avec de l\u2019impression flexographie en deux ou trois couleurs sur du kraft\u00bb, rench\u00e9rit G\u00e9rard Mathieu.<\/p>\n\n\n\n

\"\"<\/figure>","protected":false},"excerpt":{"rendered":"

Compos\u00e9 de divers \u00e9l\u00e9ments en carton et plastique, la caisse-outre \u2013 commun\u00e9ment appel\u00e9 BIB (Bag-in-Box\u00ae) \u2013 est pass\u00e9e au crible par les professionnels de l\u2019emballage pour que chaque composant soit plus durable. Conception et fabrication de la caisse optimis\u00e9es, poche r\u00e9alis\u00e9e dans des mat\u00e9riaux recyclables, robinets sans noir de carbone\u2026 les pistes sont nombreuses. Ses […]<\/p>","protected":false},"author":2,"featured_media":10810,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":0,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-10809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article-entier"],"acf":[],"yoast_head":"\nLa caisse-outre am\u00e9liore sa recyclabilit\u00e9 - Emballage Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emballagedigest.fr\/en\/la-caisse-outre-ameliore-sa-recyclabilite\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La caisse-outre am\u00e9liore sa recyclabilit\u00e9 - Emballage Digest\" \/>\n<meta property=\"og:description\" content=\"Compos\u00e9 de divers \u00e9l\u00e9ments en carton et plastique, la caisse-outre \u2013 commun\u00e9ment appel\u00e9 BIB (Bag-in-Box\u00ae) \u2013 est pass\u00e9e au crible par les professionnels de l\u2019emballage pour que chaque composant soit plus durable. 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