{"id":22934,"date":"2021-03-31T00:00:00","date_gmt":"2021-03-31T00:00:00","guid":{"rendered":"https:\/\/www.emballagedigest.fr\/?p=22934"},"modified":"2021-04-08T12:55:09","modified_gmt":"2021-04-08T12:55:09","slug":"lait-lidl-choisit-la-brique-100-vegetale","status":"publish","type":"post","link":"https:\/\/www.emballagedigest.fr\/en\/lait-lidl-choisit-la-brique-100-vegetale\/","title":{"rendered":"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale"},"content":{"rendered":"<p>En faveur de sa strat\u00e9gie \u00abReset plastic\u00bb, visant \u00e0 une r\u00e9duction de l\u2019utilisation de plastique de 20% d\u2019ici 2025, Lidl choisit une brique d\u2019origine v\u00e9g\u00e9tale et responsable de Tetra Pak pour son lait local des Hauts de France.<\/p>\n<p>Le choix de la Tetra Brik Aseptic Edge est un pas en avant pour la durabilit\u00e9 des emballages chez Lidl. 100% recyclable et essentiellement compos\u00e9e de carton FSC issu de for\u00eats prot\u00e9g\u00e9es, la bouteille int\u00e8gre \u00e9galement de plastique v\u00e9g\u00e9tal issu de la canne \u00e0 sucre, certifi\u00e9 BonSucro. Cette d\u00e9marche permet \u00e0 l\u2019enseigne de diminuer son empreinte carbone de 19%, une r\u00e9duction certifi\u00e9e par l\u2019organisme ind\u00e9pendant Carbon Trust, selon une mesure comparative \u00e0 la version classique de la Tetra Brik Aspectic Edge. Autre avantage de cette brique v\u00e9g\u00e9tale, elle peut \u00eatre transform\u00e9e par les recycleurs en papier, mouchoir ou mobilier urbain apr\u00e8s sa premi\u00e8re utilisation.<\/p>\n<p><em>Extrait de la revue n\u00b0 656 &#8211; Mars 2021. Reproduction interdite sauf accord \u00e9crit d&rsquo;Emballage Digest ou mention du support<\/em><\/p>","protected":false},"excerpt":{"rendered":"<p>En faveur de sa strat\u00e9gie \u00abReset plastic\u00bb, visant \u00e0 une r\u00e9duction de l\u2019utilisation de plastique de 20% d\u2019ici 2025, Lidl choisit une brique d\u2019origine v\u00e9g\u00e9tale et responsable de Tetra Pak pour son lait local des Hauts de France.<\/p>","protected":false},"author":1,"featured_media":32934,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":0,"footnotes":""},"categories":[28],"tags":[],"class_list":["post-22934","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article-entier"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale - Emballage Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emballagedigest.fr\/en\/lait-lidl-choisit-la-brique-100-vegetale\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale - Emballage Digest\" \/>\n<meta property=\"og:description\" content=\"En faveur de sa strat\u00e9gie \u00abReset plastic\u00bb, visant \u00e0 une r\u00e9duction de l\u2019utilisation de plastique de 20% d\u2019ici 2025, Lidl choisit une brique d\u2019origine v\u00e9g\u00e9tale et responsable de Tetra Pak pour son lait local des Hauts de France.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.emballagedigest.fr\/en\/lait-lidl-choisit-la-brique-100-vegetale\/\" \/>\n<meta property=\"og:site_name\" content=\"Emballage Digest\" \/>\n<meta property=\"article:published_time\" content=\"2021-03-31T00:00:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2021-04-08T12:55:09+00:00\" \/>\n<meta name=\"author\" content=\"admin_thopel\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin_thopel\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"1 minute\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/\"},\"author\":{\"name\":\"admin_thopel\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/d01fbac1f378e2f5e4096082cdf68ae5\"},\"headline\":\"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale\",\"datePublished\":\"2021-03-31T00:00:00+00:00\",\"dateModified\":\"2021-04-08T12:55:09+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/\"},\"wordCount\":186,\"publisher\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/dotclear\/images\/2021\/REVUE\/mars\/03_21_actupack4.jpg\",\"articleSection\":[\"Article entier\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/\",\"url\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/\",\"name\":\"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale - Emballage Digest\",\"isPartOf\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/dotclear\/images\/2021\/REVUE\/mars\/03_21_actupack4.jpg\",\"datePublished\":\"2021-03-31T00:00:00+00:00\",\"dateModified\":\"2021-04-08T12:55:09+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#primaryimage\",\"url\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/dotclear\/images\/2021\/REVUE\/mars\/03_21_actupack4.jpg\",\"contentUrl\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/dotclear\/images\/2021\/REVUE\/mars\/03_21_actupack4.jpg\"},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.emballagedigest.fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#website\",\"url\":\"https:\/\/www.emballagedigest.fr\/\",\"name\":\"Emballage Digest\",\"description\":\"Revue professionnelle sur les emballages\",\"publisher\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.emballagedigest.fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#organization\",\"name\":\"Emballage Digest\",\"url\":\"https:\/\/www.emballagedigest.fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/07\/logo-ed.png\",\"contentUrl\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/07\/logo-ed.png\",\"width\":379,\"height\":75,\"caption\":\"Emballage Digest\"},\"image\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/d01fbac1f378e2f5e4096082cdf68ae5\",\"name\":\"admin_thopel\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/6cf644f6475359b596b81b10a64f989df38f1238649f7e33f97f69519e42dfbf?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/6cf644f6475359b596b81b10a64f989df38f1238649f7e33f97f69519e42dfbf?s=96&d=mm&r=g\",\"caption\":\"admin_thopel\"},\"sameAs\":[\"http:\/\/localhost:8787\/emballage_digest\"],\"url\":\"https:\/\/www.emballagedigest.fr\/en\/author\/admin_thopel\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale - Emballage Digest","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.emballagedigest.fr\/en\/lait-lidl-choisit-la-brique-100-vegetale\/","og_locale":"en_GB","og_type":"article","og_title":"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale - Emballage Digest","og_description":"En faveur de sa strat\u00e9gie \u00abReset plastic\u00bb, visant \u00e0 une r\u00e9duction de l\u2019utilisation de plastique de 20% d\u2019ici 2025, Lidl choisit une brique d\u2019origine v\u00e9g\u00e9tale et responsable de Tetra Pak pour son lait local des Hauts de France.","og_url":"https:\/\/www.emballagedigest.fr\/en\/lait-lidl-choisit-la-brique-100-vegetale\/","og_site_name":"Emballage Digest","article_published_time":"2021-03-31T00:00:00+00:00","article_modified_time":"2021-04-08T12:55:09+00:00","author":"admin_thopel","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin_thopel","Estimated reading time":"1 minute"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#article","isPartOf":{"@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/"},"author":{"name":"admin_thopel","@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/d01fbac1f378e2f5e4096082cdf68ae5"},"headline":"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale","datePublished":"2021-03-31T00:00:00+00:00","dateModified":"2021-04-08T12:55:09+00:00","mainEntityOfPage":{"@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/"},"wordCount":186,"publisher":{"@id":"https:\/\/www.emballagedigest.fr\/#organization"},"image":{"@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#primaryimage"},"thumbnailUrl":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/dotclear\/images\/2021\/REVUE\/mars\/03_21_actupack4.jpg","articleSection":["Article entier"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/","url":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/","name":"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale - Emballage Digest","isPartOf":{"@id":"https:\/\/www.emballagedigest.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#primaryimage"},"image":{"@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#primaryimage"},"thumbnailUrl":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/dotclear\/images\/2021\/REVUE\/mars\/03_21_actupack4.jpg","datePublished":"2021-03-31T00:00:00+00:00","dateModified":"2021-04-08T12:55:09+00:00","breadcrumb":{"@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#primaryimage","url":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/dotclear\/images\/2021\/REVUE\/mars\/03_21_actupack4.jpg","contentUrl":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/dotclear\/images\/2021\/REVUE\/mars\/03_21_actupack4.jpg"},{"@type":"BreadcrumbList","@id":"https:\/\/www.emballagedigest.fr\/lait-lidl-choisit-la-brique-100-vegetale\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.emballagedigest.fr\/"},{"@type":"ListItem","position":2,"name":"Lait : Lidl choisit la brique 100% v\u00e9g\u00e9tale"}]},{"@type":"WebSite","@id":"https:\/\/www.emballagedigest.fr\/#website","url":"https:\/\/www.emballagedigest.fr\/","name":"Emballage Digest","description":"Revue professionnelle sur les emballages","publisher":{"@id":"https:\/\/www.emballagedigest.fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.emballagedigest.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.emballagedigest.fr\/#organization","name":"Emballage Digest","url":"https:\/\/www.emballagedigest.fr\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/07\/logo-ed.png","contentUrl":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/07\/logo-ed.png","width":379,"height":75,"caption":"Emballage Digest"},"image":{"@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/d01fbac1f378e2f5e4096082cdf68ae5","name":"admin_thopel","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/6cf644f6475359b596b81b10a64f989df38f1238649f7e33f97f69519e42dfbf?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/6cf644f6475359b596b81b10a64f989df38f1238649f7e33f97f69519e42dfbf?s=96&d=mm&r=g","caption":"admin_thopel"},"sameAs":["http:\/\/localhost:8787\/emballage_digest"],"url":"https:\/\/www.emballagedigest.fr\/en\/author\/admin_thopel\/"}]}},"_links":{"self":[{"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/posts\/22934","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/comments?post=22934"}],"version-history":[{"count":0,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/posts\/22934\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/media\/32934"}],"wp:attachment":[{"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/media?parent=22934"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/categories?post=22934"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/tags?post=22934"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}