{"id":24198,"date":"2022-08-31T00:00:00","date_gmt":"2022-08-31T00:00:00","guid":{"rendered":"https:\/\/www.emballagedigest.fr\/?p=24198"},"modified":"2022-09-13T08:33:12","modified_gmt":"2022-09-13T08:33:12","slug":"le-salon-cosmetic-360-fait-la-part-belle-a-l-intelligence-artificielle","status":"publish","type":"post","link":"https:\/\/www.emballagedigest.fr\/en\/le-salon-cosmetic-360-fait-la-part-belle-a-l-intelligence-artificielle\/","title":{"rendered":"Le salon Cosmetic 360 fait la part belle \u00e0 l\u2019intelligence artificielle"},"content":{"rendered":"

Pour sa prochaine \u00e9dition qui se tiendra du 12 au 13 octobre 2022 au Carrousel du Louvre \u00e0 Paris, Cosmetic Valley place son salon de l\u2019innovation cosm\u00e9tique et parfumerie Cosmetic 360 sous le signe des r\u00e9volutions technologiques, port\u00e9es notamment par l\u2019essor de l\u2019intelligence artificielle (IA).<\/p>\n

Poursuivant son mod\u00e8le hybride avec en parall\u00e8le l\u2019ouverture d\u2019une plateforme digitale d\u00e9di\u00e9e 15 jours avant l\u2019\u00e9v\u00e9nement, le p\u00f4le de comp\u00e9titivit\u00e9 s\u2019assure une couverture maximale du visitorat international et des opportunit\u00e9s d\u2019affaires \u00e0 l\u2019export. Avec la signature \u00abAI UNIVERSE\u00bb, le salon souhaite aborder l\u2019IA sous diff\u00e9rents prismes, \u00e0 savoir la formulation, l\u2019\u00e9co-conception, la performance industrielle, le e-commerce, et la mont\u00e9e en puissance des nouveaux mondes virtuels. \u00abCosmetic 360 en 2022 sera une \u00e9dition particuli\u00e8rement dynamique avec les enjeux et la d\u00e9couverte de solutions IA qui offriront, \u00e0 nos exposants et visiteurs, les moyens et les opportunit\u00e9s de cr\u00e9er un nouveau monde cosm\u00e9tique, physique comme virtuel\u00bb, d\u00e9clare Franckie B\u00e9chereau (photo), directrice g\u00e9n\u00e9rale du salon.<\/p>\n

Pour animer la th\u00e9matique seront cr\u00e9\u00e9s et d\u00e9ploy\u00e9s :
\n\u2022 Une zone d\u2019animation IA en collaboration avec Choose Paris Region et la R\u00e9gion \u00cele-de-France,
\n\u2022 Le TechCorner IA sur lequel le laboratoire ICube de Strasbourg (CNRS) pr\u00e9sentera un outil de diagnostic de la peau \u2013 combinant la spectro-polarim\u00e9trie et l\u2019IA \u2013 qui permettra de d\u00e9velopper des produits personnalis\u00e9s ;
\n\u2022 Le programme Open Innovation IA par Chanel, L\u2019Or\u00e9al, LVMH Research, rejoints pour la premi\u00e8re fois par Pharma & Beauty Group ;
\n\u2022 Un prix coup de c\u0153ur du jury IA pour les Cosmetic 360 Awards afin de r\u00e9compenser une innovation notable parmi les exposants ;
\n\u2022 Un programme de conf\u00e9rences sp\u00e9cifiques sur l\u2019IA (sponsor : Ecomundo) selon quatre th\u00e8mes : soci\u00e9t\u00e9 ; environnement ; marketing et performance industrielle ;
\n\u2022 Un hackathon SupplyChain4Life d\u00e9di\u00e9 \u00e0 la supply chain, la logistique et l\u2019IA (sponsor : groupe Deret) qui planchera sur la question suivante : \u00abComment le secteur de la cosm\u00e9tique s\u2019organise pour le 0 trace environnementale gr\u00e2ce \u00e0 la Supply Chain\u00bb. Diff\u00e9rents th\u00e8mes seront travaill\u00e9s par les \u00e9tudiants candidats : identification et suivi du cycle de vie d\u2019un produit, organisation du retour des contenants des produits cosm\u00e9tiques et s\u2019affranchir des suremballages des produits pour limiter les d\u00e9chets ;
\n\u2022 L\u2019animation Greentech qui, \u00e0 l\u2019occasion des 30 ans de l\u2019entreprise, permettra aux visiteurs de d\u00e9couvrir de mani\u00e8re exp\u00e9rientielle comment la soci\u00e9t\u00e9 mod\u00e9lise de nouvelles mol\u00e9cules gr\u00e2ce \u00e0 l\u2019IA.<\/p>\n

Autres temps forts du salon : la pr\u00e9sence renforc\u00e9e d\u2019acheteurs internationaux \u00e0 l\u2019invitation de Business France \/ Team France Export ; le lancement d\u2019une collaboration avec l\u2019alliance ukrainienne des clusters afin de soutenir les fili\u00e8res locales en lien avec la cosm\u00e9tique ; la zone Cosm\u00e9top\u00e9e et naturalit\u00e9 sur laquelle deux projets europ\u00e9ens seront pr\u00e9sent\u00e9s ; La Factory zone d\u00e9di\u00e9e aux \u00e9quipementiers innovants ou encore l\u2019espace start-up avec une pr\u00e9sence renforc\u00e9e des Indie brands (sponsor Beauty Tech Chartres). Afin de poursuivre les \u00e9changes prospectifs et les moments de convivialit\u00e9, un diner de croisi\u00e8re sera organis\u00e9 au sein de la capitale et d\u2019autres animations sont pr\u00e9vues dans le cadre de la Cosmetic 360 Week.<\/p>\n

\"TexteAvec cette nouvelle \u00e9dition, le salon Cosmetic 360 pr\u00e9voit ainsi d\u2019accueillir 220 exposants. \u00abEn raison de la situation sanitaire en 2021, seuls 160 stands avaient \u00e9t\u00e9 mont\u00e9s afin de suivre un parcours impos\u00e9 sur le salon et mieux g\u00e9rer le flux de visiteurs. Avec un retour \u00e0 la normale, nous repassons le cap des 200 exposants, avec certes moins d\u2019internationaux notamment asiatiques, mais un gros potentiel du c\u00f4t\u00e9 du taux de renouvellement qui avoisine les 70%. Ce qui fait la force de notre salon port\u00e9 par l\u2019innovation mais qui demande un effort de commercialisation tr\u00e8s important de la part de nos \u00e9quipes\u00bb, indique la directrice du salon. <\/p>\n

Extrait de la revue n\u00b0 670 – Juillet\/Ao\u00fbt 2022. Reproduction interdite sauf accord \u00e9crit d’Emballage Digest ou mention du support<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Pour sa prochaine \u00e9dition qui se tiendra du 12 au 13 octobre 2022 au Carrousel du Louvre \u00e0 Paris, Cosmetic Valley place son salon de l\u2019innovation cosm\u00e9tique et parfumerie Cosmetic 360 sous le signe des r\u00e9volutions technologiques, port\u00e9es notamment par l\u2019essor de l\u2019intelligence artificielle (IA).<\/p>","protected":false},"author":1,"featured_media":34198,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":0,"footnotes":""},"categories":[6],"tags":[],"class_list":["post-24198","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-parfumerie-cosmetique"],"acf":[],"yoast_head":"\nLe salon Cosmetic 360 fait la part belle \u00e0 l\u2019intelligence artificielle - Emballage Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emballagedigest.fr\/en\/le-salon-cosmetic-360-fait-la-part-belle-a-l-intelligence-artificielle\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Le salon Cosmetic 360 fait la part belle \u00e0 l\u2019intelligence artificielle - 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