{"id":34318,"date":"2022-10-30T21:34:00","date_gmt":"2022-10-30T20:34:00","guid":{"rendered":"https:\/\/www.emballagedigest.fr\/?p=34318"},"modified":"2022-10-31T22:23:44","modified_gmt":"2022-10-31T21:23:44","slug":"la-confiserie-bascule-sur-du-papier","status":"publish","type":"post","link":"https:\/\/www.emballagedigest.fr\/en\/la-confiserie-bascule-sur-du-papier\/","title":{"rendered":"La confiserie bascule sur du papier"},"content":{"rendered":"<p>Apr\u00e8s Smarties en 2022, c\u2019est une autre marque historique du groupe Nestl\u00e9 qui choisit le papier. Quality Street, connu pour son iconique boite en m\u00e9tal, annonce le remplacement de ses bonbons, historiquement emball\u00e9s par torsion dans un double film et de la cellulose, par une solution papier recyclable et certifi\u00e9 FSC. Une bascule qui concernera, selon le fabricant, 2,5 milliards de pi\u00e8ces sur ses chaines de conditionnement. D\u00e9velopp\u00e9e par les experts en emballage du Confectionery Research and Development Center de Nestl\u00e9 \u00e0 York, au Royaume-Uni, et de l\u2019Institut Nestl\u00e9 des sciences de l\u2019emballage, bas\u00e9 en Suisse, la transition vers le papier a n\u00e9cessit\u00e9 un d\u00e9veloppement important en mati\u00e8re d\u2019ing\u00e9nierie de nouveaux mat\u00e9riaux, de technologies de rev\u00eatement, de techniques d\u2019impression et d\u2019adaptation des \u00e9quipements existants. A noter, deux parfums \u2013 Orange Crunch et Green Triangle \u2013 resteront dans leurs emballages en aluminium actuels, car ils peuvent d\u00e9j\u00e0 \u00eatre recycl\u00e9s. Le passage \u00e0 un nouvel emballage en papier prendra plusieurs mois, annonce Nestl\u00e9. \u00abAvec neuf usines concern\u00e9es, la transition est de taille. Chacune de nos machines existantes doit \u00eatre adapt\u00e9e au papier, puis test\u00e9e rigoureusement par nos experts en emballage pour garantir une qualit\u00e9 constante \u00e0 nos consommateurs lorsqu&rsquo;ils ouvrent une boite de Quality Street\u00bb, indique Louise Barrett, responsable du Centre technologique des produits de confiserie Nestl\u00e9.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"800\" height=\"462\" src=\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/10\/oct22_lineaire5.jpg\" alt=\"\" class=\"wp-image-34320\" srcset=\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/10\/oct22_lineaire5.jpg 800w, https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/10\/oct22_lineaire5-300x173.jpg 300w, https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/10\/oct22_lineaire5-768x444.jpg 768w, https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/10\/oct22_lineaire5-18x10.jpg 18w\" sizes=\"auto, (max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p>Autre marque du groupe \u00e0 amorcer une transformation de ses emballages sur le march\u00e9 anglosaxon, KitKat lancera des emballages fabriqu\u00e9s \u00e0 80% \u00e0 partir de plastique recycl\u00e9. Ces emballages peuvent \u00eatre recycl\u00e9s dans plus de 5 000 supermarch\u00e9s au Royaume-Uni dont Tesco, Sainsbury\u2019s, Co-op, Aldi et Waitrose, et plac\u00e9s dans les centres de recyclage des m\u00e9nages en R\u00e9publique d\u2019Irlande. Les nouveaux paquets de KitKat porteront l\u2019\u00e9tiquette de recyclage Recycle At Store (OPRL) du syst\u00e8me d\u2019\u00e9tiquetage britannique \u00e9tabli par le British Retail Consortium (BRC) pour aider les consommateurs \u00e0 r\u00e9utiliser et recycler correctement davantage de mat\u00e9riaux. Les emballages fourniront \u00e9galement des informations sur le Recycling Locator Tool, une plateforme lanc\u00e9e par la campagne nationale de recyclage Recycle Now de Wrap, qui oriente les utilisateurs vers le point de collecte le plus proche. Le d\u00e9ploiement des nouveaux emballages KitKat a d\u00e9j\u00e0 d\u00e9but\u00e9 sur les produits phares, avant d\u2019\u00eatre \u00e9tendu \u00e0 l\u2019ensemble de la gamme d\u2019ici 2024.<\/p>","protected":false},"excerpt":{"rendered":"<p>Apr\u00e8s Smarties en 2022, c\u2019est une autre marque historique du groupe Nestl\u00e9 qui choisit le papier. Quality Street, connu pour son iconique boite en m\u00e9tal, annonce le remplacement de ses bonbons, historiquement emball\u00e9s par torsion dans un double film et de la cellulose, par une solution papier recyclable et certifi\u00e9 FSC. Une bascule qui concernera, [&hellip;]<\/p>","protected":false},"author":2,"featured_media":34319,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":2,"footnotes":""},"categories":[28,26,4,65],"tags":[],"class_list":["post-34318","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article-entier","category-laterale","category-lineaires","category-vu-dans-le-mag"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>La confiserie bascule sur du papier - Emballage Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emballagedigest.fr\/en\/la-confiserie-bascule-sur-du-papier\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"La confiserie bascule sur du papier - Emballage Digest\" \/>\n<meta property=\"og:description\" content=\"Apr\u00e8s Smarties en 2022, c\u2019est une autre marque historique du groupe Nestl\u00e9 qui choisit le papier. 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