{"id":41498,"date":"2024-06-30T11:22:00","date_gmt":"2024-06-30T09:22:00","guid":{"rendered":"https:\/\/www.emballagedigest.fr\/?p=41498"},"modified":"2024-07-08T11:29:03","modified_gmt":"2024-07-08T09:29:03","slug":"smurfit-kappa-france-reaffirme-son-engagement-rse","status":"publish","type":"post","link":"https:\/\/www.emballagedigest.fr\/en\/smurfit-kappa-france-reaffirme-son-engagement-rse\/","title":{"rendered":"Smurfit Kappa France r\u00e9affirme son engagement RSE"},"content":{"rendered":"

En marge de son \u00e9v\u00e9nement \u00abPackaging & perspectives\u00bb qui a r\u00e9uni le mois dernier plus de 120 clients de la r\u00e9gion Sud \u00e0 Upie, pr\u00e8s de Valence, Smurfit Kappa France est revenu sur les derni\u00e8res initiatives et innovations du groupe pour optimiser la chaine logistique et r\u00e9duire l\u2019impact environnemental de ses emballages en carton ondul\u00e9. Pour l\u2019occasion, pas moins de sept dirigeants de ses usines r\u00e9gionales \u2013 qui emploient au total 648 salari\u00e9s en Auvergne-Rh\u00f4ne-Alpes, Bourgogne-Franche-Comt\u00e9, Occitanie, Provence-C\u00f4te d\u2019Azur \u2013 \u00e9taient pr\u00e9sents, accompagn\u00e9s d\u2019Andrew Coffey, directeur g\u00e9n\u00e9ral de Smurfit Kappa France.<\/strong><\/p>\n\n\n\n

Fort de 40 usines, d\u2019une \u00e9quipe de 4000 salari\u00e9s et d\u2019un portefeuille de 6000 clients dans l\u2019Hexagone, Smurfit Kappa France y produit chaque ann\u00e9e 3 milliards d\u2019emballages carton. Strat\u00e9gique pour le cartonnier, le march\u00e9 fran\u00e7ais subit comme partout ailleurs le ph\u00e9nom\u00e8ne de fragmentation des commandes, l\u2019apparition de nouveaux modes de livraison et une \u00e9volution rapide du cahier des charges des distributeurs. Pr\u00e9curseur dans la voie de l\u2019\u00e9co-conception des emballages avec les lois AGEC et le d\u00e9cret 3R, la France doit se pr\u00e9parer encore \u00e0 de futurs changements avec la r\u00e9cente adoption du r\u00e8glement europ\u00e9en PPWR. \u00abDans ce contexte, nos clients attendent de nous des emballages de plus en plus durables. Ils doivent ainsi r\u00e9pondre \u00e0 trois crit\u00e8res essentiels\u00a0: la pr\u00e9servation des ressources, la r\u00e9duction des gaz \u00e0 effet de serre\u00a0; et la recyclabilit\u00e9 et leur recyclage\u00bb, explique Andrew Coffey. Avec l\u2019ambition clairement affich\u00e9e d\u2019atteindre la neutralit\u00e9 carbone en 2050. \u00abNous avons d\u00e9j\u00e0 r\u00e9duit de 44% de nos \u00e9missions carbone en 2023, l\u2019objectif est fix\u00e9 \u00e0-55% pour 2030. Nous sommes sur la bonne voie\u00bb, se f\u00e9licite le dirigeant de la filiale fran\u00e7aise.<\/p>\n\n\n\n

\"\"
Andrew Coffey, DG Smurfit Kappa France et Philippe Pasche, directeur de la r\u00e9gion Sud.<\/em><\/strong><\/figcaption><\/figure>\n\n\n\n

Au quotidien, les \u00e9quipes du cartonnier s\u2019attellent donc \u00e0 r\u00e9duire le taux de vide de ses emballages, d\u2019optimiser le taux de recyclabilit\u00e9 de ses BIB ou encore de limiter le taux de casse des produits de ses clients gr\u00e2ce \u00e0 des solutions e-commerce sur-mesure. Plus globalement, cette recherche continue s\u2019oriente vers plusieurs axes\u00a0: all\u00e8gement des compositions avec performances identiques\u00a0; augmentation de la visibilit\u00e9 produits et marques\u00a0; optimisation dimensionnelle et rationalisation des gammes\u00a0; performance du mat\u00e9riau carton et r\u00e9duction du time-to-market. \u00ab En parall\u00e8le, l\u2019automatisation des process r\u00e9clame qualit\u00e9, robustesse et fiabilit\u00e9. Nous accompagnons nos clients pour diminuer le nombre de stop de leurs lignes, devenu un crit\u00e8re industriel primordial\u00bb, ajoute Philippe Pasche, directeur de la r\u00e9gion du sud.<\/p>\n\n\n\n

\"\"<\/figure>\n\n\n\n

La RSE passe aussi par la formation des \u00e9quipes chez Smurfit Kappa France. Des \u00abGraduate Program\u00bb et des Classes de formation permettent de former de jeunes recrues \u00e0 des postes cl\u00e9s ou encore d\u2019offrir une formation continue aux salari\u00e9s d\u00e9j\u00e0 en place. \u00abNotre objectif est de rendre attractif notre groupe et de s\u00e9duire les futurs talents. Nous avons d\u2019ailleurs re\u00e7u pour la premi\u00e8re fois la certification Top Employer en 2024, une fiert\u00e9 et une reconnaissance de notre engagement aupr\u00e8s de nos salari\u00e9s\u00bb, d\u00e9crit Andrew Coffey.<\/p>\n\n\n\n

Avec 1,4 Mrds d\u2019euros de CA en 2023, le groupe Smurfit Kappa a fait de son mod\u00e8le 100% int\u00e9gr\u00e9 une force et un avantage pour s\u00e9curiser les approvisionnements clients en carton ondul\u00e9. Avec la future int\u00e9gration de WestRock, la filiale pourra \u00e9galement compter sur les quatre autres usines fran\u00e7aises du groupe am\u00e9ricain pour compl\u00e9ter son offre cette fois-ci dans le carton plat.<\/p>","protected":false},"excerpt":{"rendered":"

En marge de son \u00e9v\u00e9nement \u00abPackaging & perspectives\u00bb qui a r\u00e9uni le mois dernier plus de 120 clients de la r\u00e9gion Sud \u00e0 Upie, pr\u00e8s de Valence, Smurfit Kappa France est revenu sur les derni\u00e8res initiatives et innovations du groupe pour optimiser la chaine logistique et r\u00e9duire l\u2019impact environnemental de ses emballages en carton ondul\u00e9. […]<\/p>","protected":false},"author":2,"featured_media":41499,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":4,"footnotes":""},"categories":[5,28,26,11,8,35,65],"tags":[],"class_list":["post-41498","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alimentaire","category-article-entier","category-laterale","category-emballages","category-industrie","category-machines-fr","category-vu-dans-le-mag"],"acf":[],"yoast_head":"\nSmurfit Kappa France r\u00e9affirme son engagement RSE - Emballage Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emballagedigest.fr\/en\/smurfit-kappa-france-reaffirme-son-engagement-rse\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Smurfit Kappa France r\u00e9affirme son engagement RSE - Emballage Digest\" \/>\n<meta property=\"og:description\" content=\"En marge de son \u00e9v\u00e9nement \u00abPackaging & perspectives\u00bb qui a r\u00e9uni le mois dernier plus de 120 clients de la r\u00e9gion Sud \u00e0 Upie, pr\u00e8s de Valence, Smurfit Kappa France est revenu sur les derni\u00e8res initiatives et innovations du groupe pour optimiser la chaine logistique et r\u00e9duire l\u2019impact environnemental de ses emballages en carton ondul\u00e9. 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