{"id":41919,"date":"2024-09-04T11:05:58","date_gmt":"2024-09-04T09:05:58","guid":{"rendered":"https:\/\/www.emballagedigest.fr\/?p=41919"},"modified":"2024-10-03T17:50:09","modified_gmt":"2024-10-03T15:50:09","slug":"berlin-packaging-poursuit-son-ascension-fulgurante-sur-le-marche-francais","status":"publish","type":"post","link":"https:\/\/www.emballagedigest.fr\/en\/berlin-packaging-poursuit-son-ascension-fulgurante-sur-le-marche-francais\/","title":{"rendered":"Berlin Packaging poursuit son ascension fulgurante sur le march\u00e9 fran\u00e7ais"},"content":{"rendered":"

V\u00e9ritable casse-t\u00eate pour de nombreux industriels qui doivent reconsid\u00e9rer leur strat\u00e9gie, la transition \u00e9cologique a agi en formidable acc\u00e9l\u00e9rateur d\u2019innovation chez Berlin Packaging, le plus grand Hybrid Packaging Supplier\u00ae au monde.<\/strong><\/p>\n\n\n\n

Pr\u00e9sent en France sur un large \u00e9ventail de march\u00e9s (vin, spiritueux, alimentation, gastronomie parfums d\u2019ambiance \u2026), le sp\u00e9cialiste des solutions en verre, plastique et m\u00e9tal s\u2019est progressivement hiss\u00e9 au rang de leader en solutions conceptuelles innovantes. Le secret de sa croissance\u00a0? Outre ses r\u00e9centes acquisitions, des produits de qualit\u00e9 et une strat\u00e9gie centr\u00e9e sur l\u2019innovation durable.<\/p>\n\n\n\n

Des innovations qui bousculent les codes<\/strong>
Derri\u00e8re chaque d\u00e9veloppement produit se cache, la passion et l\u2019engagement des \u00e9quipes Berlin Packaging, nourrissant l\u2019ambition de proposer \u00e0 leurs clients des solutions d\u2019emballages durables toujours plus pertinentes.
Parmi les derni\u00e8res innovations qui font la fiert\u00e9 de l\u2019entreprise, \u00ab\u00a0Next\u00a0\u00bb une bouteille en aluminium de 75cl aux formes \u00e9l\u00e9gantes et traditionnelles, adapt\u00e9e aux vins p\u00e9tillants et bi\u00e8res. Personnalisable (d\u00e9coration compl\u00e8te du corps jusqu\u2019\u00e0 6 couleurs) et enti\u00e8rement recyclable, elle s\u2019affirme en alternative durable et l\u00e9g\u00e8re aux produits classiques en verre.<\/p>\n\n\n\n

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Autre nouveaut\u00e9, la gamme de bouteilles Helium Mixology (4 formats de 200 \u00e0 1000 ml), certifi\u00e9e Climate Partner. D\u00e9velopp\u00e9e en verre all\u00e9g\u00e9 contenant jusqu\u2019\u00e0 75% de verre recycl\u00e9, elle conjugue une approche \u00e9co-responsable avec des formes \u00e9pur\u00e9es et intemporelles qui s\u2019ouvrent \u00e0 de multiples possibilit\u00e9s de personnalisations (d\u00e9coration ou motifs en relief dans le verre).
C\u00f4t\u00e9 cosm\u00e9tiques, c\u2019est une nouvelle gamme de produits rechargeables qui a vu le jour r\u00e9cemment.<\/p>\n\n\n\n

Un accompagnement personnalis\u00e9 des clients pour leur strat\u00e9gie RSE<\/strong>
Strat\u00e9gie de durabilit\u00e9, feuille de route, identification des moteurs de la durabilit\u00e9, mesure de l\u2019impact environnemental et \u00e9valuation des crit\u00e8res de recyclabilit\u00e9 des produits, conception personnalis\u00e9e et innovation produits, \u00e9ducation ou encore communication \u2026 Berlin Packaging peut se targuer d\u2019\u00eatre un acteur incontournable de la zone EMEA capable d\u2019accompagner ses clients tout au long du cycle de l\u2019emballage et de leur proposer une gamme aussi compl\u00e8te de services.
Un engagement qui se manifeste au quotidien par une \u00e9coute et une collaboration \u00e9troite avec ses clients pour d\u00e9velopper des programmes globaux de packagings durables, b\u00e2tis sur des donn\u00e9es factuelles et offrant une r\u00e9elle rentabilit\u00e9.<\/p>\n\n\n\n

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Objectifs 2024-2025 : entre consolidation et acc\u00e9l\u00e9ration strat\u00e9gique<\/strong>
Apr\u00e8s quelques ann\u00e9es d\u2019une croissance externe intensive\u00a0(4 acquisitions en 3 ans), Berlin Packaging France est entr\u00e9, en 2024, dans une phase de consolidation et de sp\u00e9cialisation. Au programme, l\u2019int\u00e9gration des nouvelles structures, parmi lesquelles l\u2019embl\u00e9matique marque Le Parfait\u00ae connue pour ses c\u00e9l\u00e8bres bocaux longue conservation au joint de couleur orange, et le renforcement des \u00e9quipes sp\u00e9cialis\u00e9es dans les secteurs du vin, des spiritueux et de l\u2019alimentaire, par une f\u00e9d\u00e9ration des comp\u00e9tences et des connaissances.
C\u00f4t\u00e9 spiritueux, march\u00e9 historique de l\u2019entreprise pour lequel l\u2019innovation est primordiale, l\u2019heure est \u00e0 l\u2019acc\u00e9l\u00e9ration avec le lancement de 4 bouteilles destin\u00e9es aux alcools bruns\u00a0: Stone, Lumiere, Alchemist, Seraphine. Con\u00e7us par le Studio One Eleven, bureau de design interne \u00e0 l\u2019entreprise, ces nouveaux mod\u00e8les du segment premium allient classicisme et innovation pour r\u00e9pondre aux besoins des clients.
Une intensification des d\u00e9veloppements qui se poursuivra en 2025 avec le lancement de nouveaux mod\u00e8les toujours plus innovants.
Le secteur food n\u2019est quant \u00e0 lui pas en reste,\u00a0soutenu par le dynamisme du fine food et des clients en attente de nouveaut\u00e9s et de solutions pour sublimer leurs pr\u00e9parations.
\u00a0
Port\u00e9 par une croissance dynamique et une expansion multisectorielle, sur les segments du vin, des spiritueux et de l\u2019agroalimentaire, Berlin Packaging France ambitionne de devenir le partenaire incontournable de l\u2019innovation dans l\u2019emballage.<\/p>\n\n\n

\n
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berlinpackaging.eu<\/a><\/strong><\/figcaption><\/figure>\n<\/div>","protected":false},"excerpt":{"rendered":"

V\u00e9ritable casse-t\u00eate pour de nombreux industriels qui doivent reconsid\u00e9rer leur strat\u00e9gie, la transition \u00e9cologique a agi en formidable acc\u00e9l\u00e9rateur d\u2019innovation chez Berlin Packaging, le plus grand Hybrid Packaging Supplier\u00ae au monde. Pr\u00e9sent en France sur un large \u00e9ventail de march\u00e9s (vin, spiritueux, alimentation, gastronomie parfums d\u2019ambiance \u2026), le sp\u00e9cialiste des solutions en verre, plastique et […]<\/p>","protected":false},"author":2,"featured_media":41920,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":4,"footnotes":""},"categories":[5,28,81],"tags":[],"class_list":["post-41919","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alimentaire","category-article-entier","category-packaging"],"acf":[],"yoast_head":"\nBerlin Packaging poursuit son ascension fulgurante sur le march\u00e9 fran\u00e7ais - Emballage Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emballagedigest.fr\/en\/berlin-packaging-poursuit-son-ascension-fulgurante-sur-le-marche-francais\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Berlin Packaging poursuit son ascension fulgurante sur le march\u00e9 fran\u00e7ais - Emballage Digest\" \/>\n<meta property=\"og:description\" content=\"V\u00e9ritable casse-t\u00eate pour de nombreux industriels qui doivent reconsid\u00e9rer leur strat\u00e9gie, la transition \u00e9cologique a agi en formidable acc\u00e9l\u00e9rateur d\u2019innovation chez Berlin Packaging, le plus grand Hybrid Packaging Supplier\u00ae au monde. 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