{"id":45975,"date":"2025-10-31T14:14:13","date_gmt":"2025-10-31T13:14:13","guid":{"rendered":"https:\/\/www.emballagedigest.fr\/?p=45975"},"modified":"2025-11-05T14:16:28","modified_gmt":"2025-11-05T13:16:28","slug":"loccitane-en-provence-commercialise-son-premier-flacon-en-pet-100-biorecycle","status":"publish","type":"post","link":"https:\/\/www.emballagedigest.fr\/en\/loccitane-en-provence-commercialise-son-premier-flacon-en-pet-100-biorecycle\/","title":{"rendered":"L\u2019Occitane en Provence commercialise son premier flacon en PET 100% biorecycl\u00e9"},"content":{"rendered":"

Apr\u00e8s une s\u00e9rie test r\u00e9ussie en 2024 sur le flacon de l\u2019Huile de Douche Amande, L\u2019Occitane en Provence acc\u00e9l\u00e8re son partenariat strat\u00e9gique avec Carbios et le d\u00e9ploiement de flacons en PET recycl\u00e9. <\/strong><\/p>\n\n\n\n

Dans le cadre du relancement de ses gammes parfum\u00e9es, le flacon du Gel Douche C\u00e9drat devient le premier produit de la marque \u00e0 b\u00e9n\u00e9ficier de la technologie de recyclage enzymatique de Carbios, un proc\u00e9d\u00e9 qui permet de d\u00e9construire tous les types de d\u00e9chets PET pour les ramener \u00e0 leur \u00e9tat de monom\u00e8res d\u2019origine. Cette mati\u00e8re premi\u00e8re peut ensuite \u00eatre r\u00e9utilis\u00e9e pour produire un nouveau PET de qualit\u00e9 \u00e9quivalente au plastique vierge. Cette innovation offre des avantages majeurs : le R-PET biorecycl\u00e9 offre une transparence et une brillance parfaites, contrairement au PET recycl\u00e9 m\u00e9caniquement qui peut pr\u00e9senter une teinte grise. La technologie de Carbios permet de recycler des d\u00e9chets plastiques jusqu\u2019ici peu ou pas revaloris\u00e9s, comme les bouteilles color\u00e9es ou les barquettes multicouches. Enfin, la production de PET biorecycl\u00e9 par Carbios \u00e9met 92% de CO2 en moins que la production de PET vierge issu de ressources fossiles*. Le lancement du Gel Douche C\u00e9drat sert une ambition plus large. Il sera suivi progressivement par l\u2019int\u00e9gration de cette mati\u00e8re innovante \u00e0 d\u2019autres flacons transparents de la marque. L\u2019Occitane en Provence confirme ainsi son objectif d\u2019atteindre 100% de flacons en PET 100% recycl\u00e9 \u00e0 horizon 2028, acc\u00e9l\u00e9rant sa transition pour se passer de plastique vierge d\u2019origine fossile.
Fournisseur\u00a0: Carbios<\/strong><\/p>\n\n\n\n

*D\u2019apr\u00e8s le rapport ACV emballages de Carbios \u2013 mars 2025. En consid\u00e9rant un sc\u00e9nario France (c\u2019est-\u00e0-dire un proc\u00e9d\u00e9 de recyclage localis\u00e9 en France) et une r\u00e9orientation de 75% des d\u00e9chets PET par rapport \u00e0 une fin de vie conventionnelle.<\/em><\/p>","protected":false},"excerpt":{"rendered":"

Apr\u00e8s une s\u00e9rie test r\u00e9ussie en 2024 sur le flacon de l\u2019Huile de Douche Amande, L\u2019Occitane en Provence acc\u00e9l\u00e8re son partenariat strat\u00e9gique avec Carbios et le d\u00e9ploiement de flacons en PET recycl\u00e9. Dans le cadre du relancement de ses gammes parfum\u00e9es, le flacon du Gel Douche C\u00e9drat devient le premier produit de la marque \u00e0 […]<\/p>","protected":false},"author":2,"featured_media":45976,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":5,"footnotes":""},"categories":[28,26,4,65],"tags":[],"class_list":["post-45975","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-article-entier","category-laterale","category-lineaires","category-vu-dans-le-mag"],"acf":[],"yoast_head":"\nL\u2019Occitane en Provence commercialise son premier flacon en PET 100% biorecycl\u00e9 - Emballage Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emballagedigest.fr\/en\/loccitane-en-provence-commercialise-son-premier-flacon-en-pet-100-biorecycle\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"L\u2019Occitane en Provence commercialise son premier flacon en PET 100% biorecycl\u00e9 - Emballage Digest\" \/>\n<meta property=\"og:description\" content=\"Apr\u00e8s une s\u00e9rie test r\u00e9ussie en 2024 sur le flacon de l\u2019Huile de Douche Amande, L\u2019Occitane en Provence acc\u00e9l\u00e8re son partenariat strat\u00e9gique avec Carbios et le d\u00e9ploiement de flacons en PET recycl\u00e9. 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