{"id":46070,"date":"2025-11-07T08:40:58","date_gmt":"2025-11-07T07:40:58","guid":{"rendered":"https:\/\/www.emballagedigest.fr\/?p=46070"},"modified":"2025-11-07T08:41:00","modified_gmt":"2025-11-07T07:41:00","slug":"crealis-muscle-sa-strategie-commerciale-avec-une-nomination","status":"publish","type":"post","link":"https:\/\/www.emballagedigest.fr\/en\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/","title":{"rendered":"Crealis muscle sa strat\u00e9gie commerciale avec une nomination"},"content":{"rendered":"<p><strong>Crealis, fabricant mondial des solutions de bouchage et surbouchage pour le vin et les spiritueux, annonce la cr\u00e9ation du nouveau poste de Directeur des ventes globales, confi\u00e9 \u00e0 Jean-Pascal Rey. Il entre ainsi au comit\u00e9 ex\u00e9cutif du groupe et reporte \u00e0 Enrico Bracesco, pr\u00e9sident directeur g\u00e9n\u00e9ral.&nbsp;<\/strong><\/p>\n\n\n\n<p>Dirigeant commercial orient\u00e9 r\u00e9sultats, fort de plus de 30 ans d\u2019exp\u00e9rience dans la vente omnicanale B2B et B2B2C, Jean-Pascal Rey a d\u00e9velopp\u00e9 et dirig\u00e9 des centres de profit en pilotant des \u00e9quipes internationales avec une approche \u00e0 la fois strat\u00e9gique et op\u00e9rationnelle. Son parcours de direction internationale s\u2019\u00e9tend sur l\u2019Europe et les \u00c9tats-Unis, au sein d\u2019entreprises am\u00e9ricaines (Whirlpool Corp.), europ\u00e9ennes (Somfy) et chinoises (Haier). Cette diversit\u00e9 lui a permis d\u2019acqu\u00e9rir une grande agilit\u00e9 culturelle et une solide compr\u00e9hension des dynamiques commerciales globales.<\/p>\n\n\n\n<p>\u00ab Rejoindre le groupe Crealis est une formidable opportunit\u00e9 de mettre mon exp\u00e9rience au service d\u2019une entreprise qui incarne \u00e0 la fois l\u2019excellence, l\u2019innovation et l\u2019engagement durable. Dans un secteur en pleine transformation, je suis convaincu que la cl\u00e9 du succ\u00e8s repose sur la proximit\u00e9 avec nos clients et la capacit\u00e9 \u00e0 construire, avec eux, des solutions \u00e0 forte valeur ajout\u00e9e&nbsp;\u00bb, d\u00e9clare Jean-Pascal Rey.<\/p>\n\n\n\n<p>La cr\u00e9ation de ce poste repr\u00e9sente une \u00e9tape importante dans le renforcement de l\u2019efficacit\u00e9 commerciale de Crealis et dans la pr\u00e9paration du groupe \u00e0 sa prochaine phase de croissance.&nbsp;En \u00e9troite collaboration avec l\u2019ensemble des directeurs g\u00e9n\u00e9raux des filiales, ainsi qu\u2019avec l\u2019\u00e9quipe internationale en charge des distributeurs et des comptes cl\u00e9s, Jean-Pascal Rey pilotera la mise en \u0153uvre de la strat\u00e9gie commerciale du groupe, avec pour objectif clair d\u2019atteindre l\u2019excellence commerciale. \u00ab Mon ambition est de renforcer la dynamique commerciale internationale du groupe, de consolider nos relations de confiance avec nos partenaires et d\u2019accompagner nos \u00e9quipes vers de nouveaux d\u00e9fis, dans un esprit d\u2019ouverture et de performance partag\u00e9e \u00bb, r\u00e9sume-t-il.<\/p>","protected":false},"excerpt":{"rendered":"<p>Crealis, fabricant mondial des solutions de bouchage et surbouchage pour le vin et les spiritueux, annonce la cr\u00e9ation du nouveau poste de Directeur des ventes globales, confi\u00e9 \u00e0 Jean-Pascal Rey. Il entre ainsi au comit\u00e9 ex\u00e9cutif du groupe et reporte \u00e0 Enrico Bracesco, pr\u00e9sident directeur g\u00e9n\u00e9ral.&nbsp; Dirigeant commercial orient\u00e9 r\u00e9sultats, fort de plus de 30 [&hellip;]<\/p>","protected":false},"author":2,"featured_media":46071,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":1,"footnotes":""},"categories":[5,28,76,81],"tags":[],"class_list":["post-46070","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-alimentaire","category-article-entier","category-nomination","category-packaging"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.4 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Crealis muscle sa strat\u00e9gie commerciale avec une nomination - Emballage Digest<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.emballagedigest.fr\/en\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/\" \/>\n<meta property=\"og:locale\" content=\"en_GB\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Crealis muscle sa strat\u00e9gie commerciale avec une nomination - Emballage Digest\" \/>\n<meta property=\"og:description\" content=\"Crealis, fabricant mondial des solutions de bouchage et surbouchage pour le vin et les spiritueux, annonce la cr\u00e9ation du nouveau poste de Directeur des ventes globales, confi\u00e9 \u00e0 Jean-Pascal Rey. Il entre ainsi au comit\u00e9 ex\u00e9cutif du groupe et reporte \u00e0 Enrico Bracesco, pr\u00e9sident directeur g\u00e9n\u00e9ral.&nbsp; Dirigeant commercial orient\u00e9 r\u00e9sultats, fort de plus de 30 [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.emballagedigest.fr\/en\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/\" \/>\n<meta property=\"og:site_name\" content=\"Emballage Digest\" \/>\n<meta property=\"article:published_time\" content=\"2025-11-07T07:40:58+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2025-11-07T07:41:00+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg\" \/>\n\t<meta property=\"og:image:width\" content=\"773\" \/>\n\t<meta property=\"og:image:height\" content=\"600\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/jpeg\" \/>\n<meta name=\"author\" content=\"Karine Duval\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Karine Duval\" \/>\n\t<meta name=\"twitter:label2\" content=\"Estimated reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"2 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/\"},\"author\":{\"name\":\"Karine Duval\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/76abe9f2b2ee4d3d520594c7a35da59f\"},\"headline\":\"Crealis muscle sa strat\u00e9gie commerciale avec une nomination\",\"datePublished\":\"2025-11-07T07:40:58+00:00\",\"dateModified\":\"2025-11-07T07:41:00+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/\"},\"wordCount\":351,\"publisher\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg\",\"articleSection\":[\"Alimentaire\",\"Article entier\",\"Nomination\",\"Packaging\"],\"inLanguage\":\"en-GB\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/\",\"url\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/\",\"name\":\"Crealis muscle sa strat\u00e9gie commerciale avec une nomination - Emballage Digest\",\"isPartOf\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg\",\"datePublished\":\"2025-11-07T07:40:58+00:00\",\"dateModified\":\"2025-11-07T07:41:00+00:00\",\"breadcrumb\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#breadcrumb\"},\"inLanguage\":\"en-GB\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#primaryimage\",\"url\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg\",\"contentUrl\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg\",\"width\":773,\"height\":600},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Accueil\",\"item\":\"https:\/\/www.emballagedigest.fr\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Crealis muscle sa strat\u00e9gie commerciale avec une nomination\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#website\",\"url\":\"https:\/\/www.emballagedigest.fr\/\",\"name\":\"Emballage Digest\",\"description\":\"Revue professionnelle sur les emballages\",\"publisher\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.emballagedigest.fr\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-GB\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#organization\",\"name\":\"Emballage Digest\",\"url\":\"https:\/\/www.emballagedigest.fr\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/logo\/image\/\",\"url\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/07\/logo-ed.png\",\"contentUrl\":\"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/07\/logo-ed.png\",\"width\":379,\"height\":75,\"caption\":\"Emballage Digest\"},\"image\":{\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/logo\/image\/\"}},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/76abe9f2b2ee4d3d520594c7a35da59f\",\"name\":\"Karine Duval\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-GB\",\"@id\":\"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/image\/\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/f552799261cdd2e076e6677d780ef07bdb13aa4c196ab75b39abcbcdcae2d4e5?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/f552799261cdd2e076e6677d780ef07bdb13aa4c196ab75b39abcbcdcae2d4e5?s=96&d=mm&r=g\",\"caption\":\"Karine Duval\"},\"url\":\"https:\/\/www.emballagedigest.fr\/en\/author\/admin_karduv\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Crealis muscle sa strat\u00e9gie commerciale avec une nomination - Emballage Digest","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.emballagedigest.fr\/en\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/","og_locale":"en_GB","og_type":"article","og_title":"Crealis muscle sa strat\u00e9gie commerciale avec une nomination - Emballage Digest","og_description":"Crealis, fabricant mondial des solutions de bouchage et surbouchage pour le vin et les spiritueux, annonce la cr\u00e9ation du nouveau poste de Directeur des ventes globales, confi\u00e9 \u00e0 Jean-Pascal Rey. Il entre ainsi au comit\u00e9 ex\u00e9cutif du groupe et reporte \u00e0 Enrico Bracesco, pr\u00e9sident directeur g\u00e9n\u00e9ral.&nbsp; Dirigeant commercial orient\u00e9 r\u00e9sultats, fort de plus de 30 [&hellip;]","og_url":"https:\/\/www.emballagedigest.fr\/en\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/","og_site_name":"Emballage Digest","article_published_time":"2025-11-07T07:40:58+00:00","article_modified_time":"2025-11-07T07:41:00+00:00","og_image":[{"width":773,"height":600,"url":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg","type":"image\/jpeg"}],"author":"Karine Duval","twitter_card":"summary_large_image","twitter_misc":{"Written by":"Karine Duval","Estimated reading time":"2 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#article","isPartOf":{"@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/"},"author":{"name":"Karine Duval","@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/76abe9f2b2ee4d3d520594c7a35da59f"},"headline":"Crealis muscle sa strat\u00e9gie commerciale avec une nomination","datePublished":"2025-11-07T07:40:58+00:00","dateModified":"2025-11-07T07:41:00+00:00","mainEntityOfPage":{"@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/"},"wordCount":351,"publisher":{"@id":"https:\/\/www.emballagedigest.fr\/#organization"},"image":{"@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#primaryimage"},"thumbnailUrl":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg","articleSection":["Alimentaire","Article entier","Nomination","Packaging"],"inLanguage":"en-GB"},{"@type":"WebPage","@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/","url":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/","name":"Crealis muscle sa strat\u00e9gie commerciale avec une nomination - Emballage Digest","isPartOf":{"@id":"https:\/\/www.emballagedigest.fr\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#primaryimage"},"image":{"@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#primaryimage"},"thumbnailUrl":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg","datePublished":"2025-11-07T07:40:58+00:00","dateModified":"2025-11-07T07:41:00+00:00","breadcrumb":{"@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#breadcrumb"},"inLanguage":"en-GB","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/"]}]},{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#primaryimage","url":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg","contentUrl":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2025\/11\/Crealis.jpg","width":773,"height":600},{"@type":"BreadcrumbList","@id":"https:\/\/www.emballagedigest.fr\/crealis-muscle-sa-strategie-commerciale-avec-une-nomination\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Accueil","item":"https:\/\/www.emballagedigest.fr\/"},{"@type":"ListItem","position":2,"name":"Crealis muscle sa strat\u00e9gie commerciale avec une nomination"}]},{"@type":"WebSite","@id":"https:\/\/www.emballagedigest.fr\/#website","url":"https:\/\/www.emballagedigest.fr\/","name":"Emballage Digest","description":"Revue professionnelle sur les emballages","publisher":{"@id":"https:\/\/www.emballagedigest.fr\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.emballagedigest.fr\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-GB"},{"@type":"Organization","@id":"https:\/\/www.emballagedigest.fr\/#organization","name":"Emballage Digest","url":"https:\/\/www.emballagedigest.fr\/","logo":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/logo\/image\/","url":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/07\/logo-ed.png","contentUrl":"https:\/\/www.emballagedigest.fr\/wp-content\/uploads\/2022\/07\/logo-ed.png","width":379,"height":75,"caption":"Emballage Digest"},"image":{"@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/logo\/image\/"}},{"@type":"Person","@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/76abe9f2b2ee4d3d520594c7a35da59f","name":"Karine Duval","image":{"@type":"ImageObject","inLanguage":"en-GB","@id":"https:\/\/www.emballagedigest.fr\/#\/schema\/person\/image\/","url":"https:\/\/secure.gravatar.com\/avatar\/f552799261cdd2e076e6677d780ef07bdb13aa4c196ab75b39abcbcdcae2d4e5?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/f552799261cdd2e076e6677d780ef07bdb13aa4c196ab75b39abcbcdcae2d4e5?s=96&d=mm&r=g","caption":"Karine Duval"},"url":"https:\/\/www.emballagedigest.fr\/en\/author\/admin_karduv\/"}]}},"_links":{"self":[{"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/posts\/46070","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/comments?post=46070"}],"version-history":[{"count":1,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/posts\/46070\/revisions"}],"predecessor-version":[{"id":46072,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/posts\/46070\/revisions\/46072"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/media\/46071"}],"wp:attachment":[{"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/media?parent=46070"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/categories?post=46070"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.emballagedigest.fr\/en\/wp-json\/wp\/v2\/tags?post=46070"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}