Guala Closures bring premium customization for small wineries

Guala Closures announces the expansion of its products and services offer to directly support small winemakers and boutique wineries. With the introduction of advanced Digital Printing technology combined with an experienced consultancy service, the company is removing long-standing barriers to high-end bottle customisation for producers of small volumes.

In the European Union, over 83% of wine-growing businesses cultivate less than one hectare of vineyard land. These wineries, often at the forefront of wine innovation, have historically faced limitations in differentiating their bottles on crowded retail shelves. Traditional customisation methods such as serigraphy (silk-screen printing) require high minimum order quantities – often around 100,000 units – and generate additional set-up costs, making them impractical for small-scale production.

Guala Closures’ new Digital Printing capability radically changes the equation. By allowing minimum orders from as low as 1,000 pieces, removing set-up costs entirely, and enabling decoration to begin immediately, small wineries can now enjoy a type of premium customization that was previously available only for large-scale industrial production. The technology offers an unlimited colour palette and exceptionally high photographic resolution, making it possible to execute intricate patterns, subtle gradients, and highly distinctive branding with unmatched accuracy.

As a result, even boutique wineries can now launch limited editions, special seasonal batches, or premium lines that stand out visually while fully aligning with their creative and commercial ambitions. Complementing this technological leap, Guala Closures provides a complete consultancy service designed to guide winemakers through every stage of the process. This includes expert advice on the choice of liner and its Oxygen Transmission Rate (OTR), ensuring that the closure supports the wine’s intended ageing profile and preserves its distinctive organoleptic characteristics.

Guala Closures also offers a unique “No-Equipment” advantage, giving small producers the ability to trial screw caps without the need to purchase expensive capping machinery. For wineries transitioning from traditional cork to screw caps, Guala Closures stands ready to provide tailored technical assistance (including support in identifying mobile bottling services directly on winery premises), making the change smooth and cost-effective while safeguarding the integrity of the wine.

« We bring premium innovation within reach of small wineries, which not only represent the majority of wineries, but also the very places where genuine wine evolution and bold breakthroughs take shape” said Arturo Martorelli, Chief Commercial Officer at Guala Closures. “This is part of our vision, democratising access to advanced closure solutions, empowering winemakers – regardless of production scale – with the design freedom and technical precision needed to compete successfully in global markets”.