Label-less water packaging from Amcor and Danone reduces carbon footprint by 21%

Amcor Rigid Packaging (ARP) and Danone have launched a 100% recyclable bottle for the Villavicencio water brand, made exclusively for the Argentinean market. The new label-less bottle is made from 100% recycled content and has a reduced carbon footprint of 21% compared to the previous bottle.

“As longtime partners, we are excited to support Danone’s mission to have a positive impact on the environment and our health,” said Juan Cazes, general manager of Amcor Rigid Packaging Argentina. “Over the last two years, we have worked closely to produce a bottle that fully represents the Villavicencio brand, keeping the same visual elements. We used top-quality materials, helping to ensure the safety of the container and the consumer in the process, while we manufacture a bottle that, with the help of the consumer, will become another bottle once recycled.”

The Villavicencio bottle can be recycled over and over, helping to support a more circular economy. Like this new bottle, many of the containers ARP designs are made from PET, which is easily recycled with mechanical or chemical recycling in most markets, even when that container uses a label. Removing the label, like in the Villavicencio design, provides a greater opportunity to increase yields of recycled PET resin.

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