Rovema takes over Hassia India
publié le mardi 21 juillet 2020
Rovema signed an agreement to acquire Hassia Packaging Pvt. Ltd, previously part of the IMA S.p.A. Group. The company is firmly established in the mid-price segment, especially in Asia and Africa and, like Rovema, is very active in the food segment. In addition to classic Vertical Form, Fill and Seal machines, Hassia India manufactures technologically powerful multilane sachet Form, Fill and Seal machines, e.g. for packaging liquid detergents or cosmetic products in sachets.
This acquisition, allows Rovema to complete its international portfolio with a strategically important and very solid service and assembly location. The middle price segment in Asia and Africa has hardly been targeted so far, so can now be served quickly and reliably. The additional location in India also strengthens the Rovema service offer and enables the expansion of the comprehensive Life Cycle Service concept for Africa and Asia. « Hassia India fits precisely into our strategic alignment. The expansion of our market presence with local production in South East Asia will be significantly accelerated with this acquisition. Hassia India is a company with a very good service orientation and can already show intensive experience in dealing with sustainable packaging materials, » adds Rovema Managing Director Jens Torkel (photo).
As with the acquisition of DL Packaging in January 2020, Hassia India will continue to operate under its existing brand name. The strengths of the company are to be further developed in the Rovema network in close cooperation with the long-standing Managing Director Mr. K. Ravi. Strong competencies in the powder segment on both sides, together with complementary expertise, e.g. in the production of portion packs for liquids, can be optimally coordinated. The current employees at the production site in Pune will remain.
In 2019, Rovema achieved a turnover of about 100 M€ and has already delivered more than 30.000 machines and systems worldwide and employs more than 600 people.
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